EVENTS

Synapse

Just as we have evolved and grown through a constant process of learning, we believe strongly in the benefits of equipping resources with the most appropriate skillsets through imparting training and transfer of knowledge.

COMING SOON - REGISTER NOW

MAR 2024 - INTRODUCTION TO CONSUMER NEUROSCIENCE

This event is approved by Human Resource Development Corporation, Malaysia hence companies subscribing to HRD Corp Fund are entitled to nominate participants FREE of cost, subject to their obtaining approval from     HRD Corp. Malaysia

To Register :

1. If you are seeking HRDF funding, log in to your HRDF portal and find this course and obtain HRDF approval for the persons you wish to nominate to attend the course. Simultaneously rush the form below to us to block the seats for you.

2. If you are not seeking  HRDF funding, just complete the form below and send it across and we will be in touch with you soonest to help with the registration.

PAST EVENTS

Digital Marketing

Are you and your company Digital-ready?

In today’s highly competitive marketplace and the era of digital transformation, online channels and platforms dominate and no brand can afford to ignore the digital and social media space which is proven in terms of overall efficiency across parameters, and ROI. Marketers who embrace and are equipped with the latest in online marketing skills in a very rapidly evolving digital arena, will always have an edge for their brands.

Insights for Brand
& Communication

Harnessing Insights for Product and Communications

In the development of cutting-edge and cluuter-breaking ideas, a very crucial input or component is the insights or understanding of the mindset of consumers and their buying behaviour. Insights can be obtained through various sources such as primary market research and questionnaires or speaking with target segments, secondary research or these days, even through analysing social media content and conversations between customers. Competitive and marketplace insights can be obtained through market visits, and industry insights can be obtained through secondary research.

In other words, there are increasing number of sources for obtaining different types of insights, provided one knows what one is seeking to find out.